Case Studies EN

We observed the effect of the changes made almost immediately.

Within 6 weeks we made up for the losses and exceeded our target number of leads by almost 50%. Despite the fact that initially the conversion rate was only 0.5% – the corrective actions we took led to an increase in conversions by more than 10 times.

In addition to the leads themselves, ShockIT has established an ongoing long-term partnership with a company for which it is developing a key customer service application. The estimated cost of the project is more than PLN 200,000 net. In addition, Shock IT is in the process of having further conversations with the leads and making further offers to them.  Due to the results, the client has decided to extend the cooperation and expand its business in foreign markets.

The campaign lasted from September 2021 to February 2022.

In each month of its duration, we exceeded the target result by 100%.

In addition, by running the campaign to several target groups within the selected industry, we were able to demonstrate beyond any doubt where the solution would work the fastest, and in which premises the owners see no need to implement it.

The analysis shows that the demand for the Frivo app is in beach bars and pubs, where alcoholic beverages are sold. Hotels, and restaurants already have their own solutions with which Frivo can successfully compete, however, the difficulty of entering these establishments is much higher.

After changing the strategy during the campaign, the conversion rate increased from 2% to 8% and remained at that level from October to December, which ultimately allowed us to prove a result 33% higher than initially expected. The flexible approach not only to the client’s needs, but also to the shape of the service itself, allowed us to adapt to the new market reality in no time, and to complete the ongoing campaigns to the client’s advantage.